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Lector Resources

Hosted by George Miller, 
​​Author of Catholic Lector 
from the Inside-Out, 
The Uncommon Lector
​and God Is My CFO

​​   Proclaiming God's Word for Greater Effect     

Questions for You

.The more I know about your church or organization, the better I'll convey your voice the way you want your audiences to hear it... Look over these questions. Then contact me and let's talk.
.Your Church or Organization:
What is your mission?
​What services do you offer?
.What markets and demographics do you serve?
​Who are your ideal members, stakeholders, constituents
Your size/structure (national, regional, local)

​​Your Fundraising:
What people (target markets) are you approaching?
What do you know about them?
What do you know that they know about you?
What do you want your next appeal to get them to do?
How will you make your story engaging for them?
In what form(s) will you deliver your proposal (letter, email, web page, seminar, etc.)?

​Your Brand:

​​Who are you? What's Your Story? 
How are you perceived in your markets? 
How are you distinguished?
​In what unique ways do you serve your audiences? 
​What impact do you make on their lives?
What makes your staff eager to come to work? 
​In what ways do they get enjoyment and satisfaction?
​​What's the stuff inside your people that makes them special… their hearts, souls, God-given talents?​

​​​Your Marketing:

Describe your marketing steps. What is your process?​​​
What are your communication channels for both ongoing market contact and prospect outreach?​
How will you measure your results?
.Your Content:​
What are your content goals?
On what channels do you deliver your content?
Where do your audiences go online?
What are their personas?
What are your objectives for each platform or channel?
What sources do you use for a steady flow of good content?
What editorial standards do you have in place?
What challenges do you face in developing fresh content?
Where does your content come from?
What is your publishing schedule?
Does your content strategy keep your audiences engaged?
What do you do for them... educate, enlighten, entertain?
Do your objectives define what you want them to think, feel, do, or say as a result of reading or viewing your content?
How, where, when and why are they using your content?
Does it address their needs, concerns, questions, sentiments, issues and goals…what keeps them up at night… what they fear… what they misunderstand?
How Can I Help?
What projects are going on in your church or organization?
What are your project objectives?
​What are your biggest project challenges?
For a no-obligation phone chat, Contact me.